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Employer breakfast – How to write newsworthy press releases for your business

About the event

We are opening our doors and inviting employers within the region to find out how to write newsworthy press releases, and how employing apprentices can benefit their business, all whilst enjoying a complimentary breakfast.

Attendees will hear from Dominic Musgrave, Script Media Group Production Editor, who will draw on his experience as a journalist to discuss what a publication looks for when it comes to potential stories and what you can do to increase your chances of being featured. Dominic will cover: What makes something newsworthy? What makes a successful press release? And what do journalists need from you in order to cover your story?

Helen Weatherston, Business Development Manager at Barnsley College, will provide an apprenticeship update. This will be a chance for employers interested in taking on an apprentice, or who already have apprentices, to find out more about the funding reforms and the range of apprenticeship programmes that are available. Suzan will share how the College supports employers to recruit an apprentice or up-skill their existing workforce, understand the apprenticeship levy, register for the Digital Apprenticeship Service (DAS) and how to maximise their return on investment. Attendees will also have the opportunity to take a tour of the College’s facilities and network with other businesses whilst enjoying breakfast.

Places are limited, so businesses are being encouraged to book early.

Location

Barnsley College, Church Street, Barnsley, S70 2AX

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